Objective
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Presentation of the Kuchinox/Laveo family of budget steel sinks on the website and social media, showcasing their aesthetic potential.

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Subject

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Steel sinks available in single and double bowl variants, with or without a drainer. Budget-friendly products that are often overlooked in the context of designer arrangements.

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Starting point

Products in the production phase

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Visual assumptions

The visualizations were intended to prove that even the cheapest product can look great in a properly designed interior. For bold customers, sinks in intense, colorful arrangements were shown. At the same time, for the less adventurous, standard, classic solutions were prepared that fit into the low-budget majority of kitchens.

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Source Materials

• CAD files
• 3d models
• Moodboard / inspirations (Pinterest)
• Product dimensions

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Workflow

Concept → modeling →lightning → materials  → render → postproduction

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Final materials

• 40+ interior visualizations
• 4 color variants
• Files in print and web formats
• Materials for social media‍
• 3d printing of prototypes

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Pricing factors

• Number of shots
• The complexity of the project scenes.
• Creating environments from scratch
• Number of revisions‍

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Effect of cooperation

The visualizations effectively communicate that steel sinks are not only an economical choice, but can also be a stylish solution. By showing the products in both striking, designer interiors and traditional arrangements, we were able to convince viewers that an affordable sink does not preclude good design - it all depends on the context in which it is placed.

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Other

Design developed in-house at minimore‍

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